Hauv 2017, lub ntiaj teb cov khoom qab zib thiab khoom qab zib ua lag luam tau muaj nuj nqis ntawm US $ 3.4 billion thiab xav tias yuav ncav cuag US $ 7.1 nphom los ntawm 2026, nrog rau kev loj hlob txhua xyoo ntawm 9.6%.
Cov khoom siv ua khoom qab zib thiab khoom qab zib muab cov kev daws teeb meem kom tau raws li qhov xav tau ntawm cov khoom qab zib thiab khoom qab zib, nrog rau cov khoom siv tshiab thiab ua haujlwm.
Kev loj hlob ntawm cov neeg siv khoom thov rau cov khoom noj khoom haus, kev loj hlob ntawm cov khw muag khoom lag luam, kev nce qib thev naus laus zis, thiab ua kom muaj kev nyab xeeb ntawm cov khoom noj khoom haus thiab kev nyab xeeb ntawm cov neeg ua haujlwm yog tsav kev loj hlob ntawm lub ntiaj teb no chocolate thiab confectionery khoom lag luam.Txawm li cas los xij, tus nqi siab ntawm cov cuab yeej cuam tshuam kev txhim kho ntawm lub khw no rau qee qhov.Tsis tas li ntawd, qhov tsis muaj kev cob qhia ua haujlwm zoo hauv ntau thaj tsam ntawm lub ntiaj teb ua rau muaj kev sib tw loj rau cov khoom siv ua khoom noj khoom haus ua lag luam.
Lub fudge sector ua rau lub ntiaj teb no chocolate thiab confectionery ua khoom lag luam vim nws yog ib tug ntawm cov feem ntau noj confectionery nyob rau hauv yuav luag tag nrho cov cheeb tsam ntawm tag nrho cov hnub nyoog, thiab nws yog ib tug tseem ceeb muaj nyob rau hauv ntau yam khoom noj uas yog nce paub txog cov txiaj ntsig kev noj qab haus huv.Chocolate thiab cov neeg siv khoom nyiam rau kev ua haujlwm tsis muaj suab thaj tsis muaj piam thaj.
Cov neeg tso nyiaj ntu tau tswj hwm lub ntiaj teb cov khoom qab zib thiab khoom noj khoom haus ua lag luam hauv xyoo 2017, uas feem ntau yog vim muaj kev txhim kho tseem ceeb ntawm cov cuab yeej tso nyiaj kom tau raws li kev lag luam loj hlob rau cov khoom lag luam zoo thiab cov khoom tshiab thiab los ntawm kev tsim cov lag luam zoo dua rau cov khoom noj khoom haus.
Hais txog cov cheeb tsam, thaj av Asia-Pacific muaj qhov loj tshaj plaws ntawm kev lag luam thoob ntiaj teb rau cov khoom siv ua khoom qab zib thiab khoom qab zib.Qhov loj tshaj ntawm thaj av Asia-Pacific feem ntau yog los ntawm kev xav tau ntau ntxiv rau cov khoom noj khoom haus thiab khoom noj khoom haus zoo tshaj plaws hauv cov teb chaws tshiab thiab cov teb chaws tsim kho (xws li Is Nrias teb, Indonesia, Tuam Tshoj thiab Thaib), nrog rau cov pej xeem coob;nrog rau cov khoom siv yooj yim thiab npaj tau noj Kev siv nyiaj ntawm qhov no txuas ntxiv mus ntxiv.
Tuam Tshoj yog lub lag luam loj tshaj plaws rau cov khoom qab zib thiab khoom qab zib, nrog kev muag khoom ntawm US $ 750 lab hauv xyoo 2016. Tsis tas li ntawd, raws li kev siv tshuab ua khoom noj khoom haus tseem siv tau, tseem muaj chaw rau kev loj hlob.
Daim ntawv tshaj tawm thoob ntiaj teb cov khoom qab zib thiab khoom noj khoom haus ua lag luam suav nrog PESTLE tsom xam, kev sib tw toj roob hauv pes thiab Porter tsib lub zog qauv.Kev lag luam attractiveness tsom xam, qhov twg tag nrho cov segments yog benchmarked raws li kev lag luam loj, tus nqi loj hlob thiab tag nrho attractiveness.Lub Scope ntawm lub ntiaj teb no cov khoom qab zib thiab khoom qab zib ua lag luam, lub ntiaj teb no chocolate thiab khoom qab zib ua khoom ua lag luam los ntawm hom, lub txheej tshuab thiab tshuaj tsuag tshuab mixers thiab txias los ntawm hom, lub ntiaj teb no chocolate thiab khoom qab zib ua khoom ua lag luam, cov mos qab zib nyuaj khoom qab zib, Cov pos hniav, cov khoom qab zib mos, jelly thoob ntiaj teb chocolate thiab khoom noj khoom haus ua lag luam, muab faib los ntawm thaj av North America, Europe, Asia-Pacific cheeb tsam, Middle East thiab Africa, South America, cov neeg tseem ceeb hauv ntiaj teb cov khoom qab zib thiab khoom noj khoom haus ua lag luam, John Bee Entech cua sov thiab tswj tuam txhab Alfa Laval AB Robert Bosch Ntim Technology GmbH Aasted APS Baker Perkins Ltd. Tomric Systems, Inc. Caotech BV Sollich KG